theEword – at the forefront of SEO in Manchester

theEword is a digital marketing agency with a proven track record of generating millions of pounds in revenue for its clients through bespoke SEO, PPC and social media strategies.

Founded in 2006 by Tom Glass and Alan Mackin, theEword staff combines over 30 years in digital marketing, design and commercial copywriting. After an unprecedented period of growth in 2009, the team now stands at 15.

theEword services

theEword’s clients range from SMEs to multinationals, operating in a variety of industries including online entertainment, technology, telecommunications and e-commerce.

The online marketing department at theEword achieves superb results via the implementation of multi-facet SEO strategies which drive up to 350,000 visitors per month to each client. These tailored SEO campaigns deliver a higher volume of users, while improving the quality of visitors – with an emphasis placed on turning clicks into conversions.

theEword also provides a full PPC (pay per click) marketing service, managing budgets of up to £100k every year and driving millions of pounds worth of sales through clients’ sites. Conversion rates are improved by the optimisation of landing pages and bids, which is undertaken by the dedicated PPC team on the behalf of clients.

SEO content plays a pivotal role in the services offered by theEword. Regular, engaging content of outstanding quality is produced by a team of in-house journalists, copywriters and editors, who work hard to balance content so that it is not only visible to search engines, but also attractive to readers.

Going the extra mile in online marketing

theEword places tremendous emphasis on transparency, openness and the importance of clear interaction between agency and client. We work closely with all of our clients, providing support and guidance at all stages of an SEO campaign. Most importantly, we believe in 100 per cent transparent costing and reporting.

This approach fosters confidence, understanding and stronger working relationships between theEword and its clients, underlining the personal, tailored touch that comes with the skills and knowledge shared by their SEO Manchester agency.

Whether companies are looking to formulate their first digital marketing plan, or bolster an existing strategy, theEword can enable sites to achieve profitable positions within search engines, with good financial dividends.